Transformation of a storage space adjoining the production laboratory into a street-facing shop dedicated to the sale and enjoyment of artisanal ice cream and other products.

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Drawing on the artisan’s identity and established visual language, the project is structured around two main principles.

The first focuses on the creation of a large opening in the façade, conceived as a direct interface between the interior and the street. It enhances the visibility of the shop, reinforces its commercial presence and creates new opportunities for sales through a takeaway service directly accessible from the public space.

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The second focuses on the creation of an inviting interior space dedicated to both sales and consumption. Designed as a welcoming and accessible destination, it offers customers the opportunity to discover and enjoy the artisan’s ice creams and other products, while extending the brand experience into the shop.